Vet Reviewed
Dr. Nora Soto Reverol
DVM, MSc, PhD — Veterinary Advisor
Dr. Marcus Bennett
DVM — Canine Nutrition Specialist
Dr. Svetlana Carter
BVSc — Small Animal Internal Medicine
Dr. Richard Coleman
DVM, CertAVP — Veterinary Clinical Consultant
Digestive Support
Gut Balance Formula
Supports gut balance, nutrient absorption, and immune response. Often chosen for diarrhoea, anal gland issues, excessive licking, or food sensitivity.
From £0.48 / Day
Shop Now!Skin & Coat
Omega & Biotin Formula
Supports skin barrier strength, coat resilience, and inflammatory response. Used when itching, redness, flaking, or recurring flare-ups won’t settle.
From £0.48 / Day
Shop Now!Hip & Joint
Mobility Formula
Supports joint lubrication, cartilage comfort, and long-term mobility. Often chosen before limping appears when stiffness or hesitation first shows.
From £0.48 / Day
Shop Now!Calming & Anxiety
Relaxation Formula
Supports nervous system balance and stress-related behaviours. Often paired with digestion when anxiety affects gut or skin health.
From £0.48 / Day
Shop Now!Daily Multivitamin
Essentials Formula
Fills nutritional gaps that develop with age, stress, or absorption decline. Helps support energy levels, immune health, and overall daily vitality.
From £0.48 / Day
Shop Now!Dental Chew Brush
FREE GIFT when Subscribing to any Formula
Supports daily dental hygiene by helping reduce plaque, freshen breath, and keep gums healthy.
£17.95
Shop Now!What Dog Parents Are Saying
Trusted Ingredients From Trusted Places
Every active ingredient is sourced from the same regions that supply leading human-grade supplements.
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Cold-Pressed Fish Oil
EPA & DHA omega-3s for coat, skin and inflammation support.
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Green-Lipped Mussel
Natural source of glycosaminoglycans for joint cartilage and mobility.
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Chamomile & Passionflower
Pharmaceutical-grade botanicals standardised for active calming compounds.
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Essential Vitamins & Minerals
Biotin, zinc, B-complex and D3 produced to EU pharmaceutical standards.
